REalyse launches market first data and AI tools set to help estate agents convert more leads
REalyse brings together more than 100 data sources covering planning and policy, land information, achieved rents, market data, detailed comparables and demographics. The platform delivers up to 800 data points per property aiming to provide estate agents with the tools they need to win more listings and convert more leads.
The new valuation platform means that not only can agents and consumers gain the most accurate valuation judgements for a property, but can also make use of predictive modelling tools which provide an indication of a property’s future sale price or rental performance.
As part of REalyse’s Pulse valuation platform, users also get access to a generative AI assistant, which harnesses a database of over 27 million UK residential properties, combining advanced analytics with a user-friendly interface to deliver instant insights. The tool also offers personalised property recommendations based on user preferences and market conditions.
Irakli Menabde, chief operating officer at REalyse, commented: “Buying or selling a home will always be a hugely emotive experience, but we want to help all involved parties make far more informed decisions. By opening up data access through the REalyse platform, buyers and sellers can think with their heads as well as their hearts, while agents can be far more productive and deliver a better experience.”
“The REalyse platform means agents will be able to provide branded valuation reports that buyers and sellers can actually trust. Not only will home movers and investors be more informed about where they truly stand, and therefore a better quality lead, but agents will also be able to leverage these insights to become true regional experts, irrespective of their personal experience with an area. That means winning more business, converting more leads, and improving the liquidity of the property market, no matter whether an agent is working with a residential buyer, an investor or a developer.”
“With our tools, everyone is more informed, and consumers can make their property decisions more quickly and objectively. This is a game changer for the property market.”
Greg Boxer, head of sales at REalyse, added: “As someone who worked as an estate agent for 10 years, I understand how transformational this platform is. These data insights have simply never been available before now yet can be utilised by agents to not just win more listings, but to help people make more informed decisions. Full valuations which might have taken hours in the past can now be generated within a couple of minutes and at an unparalleled level of accuracy. Our valuation offering means properties will be priced correctly from the outset, cutting the time on the market and the number of viewings needed to sell. A more transparent property market is a more efficient one, and estate agents are perfectly placed to benefit.”
Lee Richards, partner at estate agency, Carter Jonas, said: “The experience with REalyse has been empowering for our business. We use REalyse to identify and originate new investment opportunities for our clients, to provide data that assist in underwriting our consultancy and advisory services, and also to enable our understanding of new and emerging market locations across Living Sectors within the UK. Because of REalyse, we are able to spend less time on data gathering and manual collation, and utilise this time and capability to analyse, interrogate and produce quality advisory pieces for our clients.”
Source: www.showhouse.co.uk